The only thing that can make the stars shine any brighter are some dazzling diamonds from celeb jewelry designer George Khalife. Known to many as “George the Jeweler,” he certainly lives by the idea that the bigger the bling, the better.
You’ve likely seen quite a few of Khalife’s blinding baubles. Some of them cost over $100,000 and are just as famous as the A-listers who wear them, including the Kardashians. Khalife, who has designed jewelry for big names including Gigi Hadid and Shakira, was in for a surprise when he saw one of his latest creations on Khloe Kardashian at the famed Ambani wedding in India.
“I didn’t even know where it was going to be worn,” he told The U.S. Sun. “The idea just came to me and I created it and she wore it, and I just said, ‘There we go.’ It was just the most surreal, stop, rewind moment ever. It was so cool,” he continued.
For Khalife, it’s easy to keep up with the Kardashians when money is no object. “Typically, when it comes to them, there’s not really a budget, which is fun,” he said. Even at the wedding of the heir of the wealthiest man in India, estimated to have cost around $600 million, Khalife’s Kardashian design stole the show.
The piece features both of Khloe’s children’s names — True and Tatum — in two carats of diamonds. It was originally commissioned by a friend of Khloe’s for her birthday. “She came to me with an idea, and I suggested doing something with Khloe in mind,” he continued. Her friend also brought him an image she wanted to emulate, but he took it to the next luxe level. “I knew to pair it with the coolest chain that has a diamond every inch so it’s really pretty,” he added.
Khalife also crafted a sentimental piece for Kendall Jenner during the pandemic when her dog passed away. “Khloe had reached out to me and asked if we could take her dog’s paw print and memorialize it, so I made a gold pendant,” he said. “She wears that all the time. I have had some stuff sent to Kim and made things for Kourtney, but Khloe is my favorite. I love her. She’s so cool,” he continued.
He also helps Kylie Jenner keep her children’s names close to her heart. Khalife created a “Stormi” nameplate for the lip brand founder billionaire a couple of years ago, which she can be seen wearing regularly. He even got to see her real-time reaction on the family’s reality show. “It was the most surreal feeling — Khloe actually gave the pendant to her sister on one of the Keeping Up with the Kardashians episodes,” he said.
“A lot of this business is keeping up to date with everything that’s going on and reaching out at the perfect moment,” he added. Khalife, who has been working with celebrities for the past decade, has made a name for himself in the jewelry business since taking his father’s Michigan-based wholesale company to dazzling new heights. He also relies on social media to help him reach the stars — literally. “Instagram is my walking, working business card,” he said. “Everybody should be posting their art, I’m such a firm believer in that, you never know who is going to run by your profile,” he added.
He also gives credit to his best friend and singer, Christina Milian, for helping him to grow his glittering empire. Aside from helping to “open doors for him,” he and the artist launched their House of Fine Gold line together.
For Khalife, there’s more to his designs than what’s on the sparkling surface. “I think jewelry nowadays has taken on such a different meaning,” he said. “You’ll see so many more things that are personalized and custom and it kind of becomes unique to the person that somebody else can’t have and I appreciate that,” he continued.
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