She’s fit to print!
Alix Earle will get her very own spread in the forthcoming Sports Illustrated Swimsuit Issue 2025, modeling teeny bikinis for the print magazine.
Though fans will have to wait for May to see the full reveal, the mag released a teaser photo of the social media star on Monday.
Alix Earle will make her Sports Illustrated Swimsuit Issue print magazine debut in the 2025 issue, which hits newstands in May.Sports Illustrated/Yu Tsai
She previously made history as the brand’s first-ever digital cover star in June 2024.
The social media star has become a major name since she went viral on TikTok for her fashion and beauty tips.alix_earle/Instagram
Lensed by Yu Tsai in Jamaica, Earle, 24, is seen ascending from the water in a knit bikini by Lybethras ($262) and dripping in Jacquie Aiche jewels.
Around her neck and waist she wears a duo of Jacquie Aiche x Tropic of C body jewelry, including a body chain ($195) and dangling belly chain ($195).
In a teaser video, the “Hot Mess” podcast host can be seen disrobing to unveil a black Vesey bikini in the same location.
She reached a new height in her career with a Carl’s Jr. Super Bowl ad, where Earle wore a skimpy outfit.CKE Restaurants/Mega
Fans were super excited for the moment, with one commenting, “Yessss!! We are here for it! 👏” and another saying, “Yes the queen has entered the chat.” Others called for 22-year-old sister Ashtin to join her sister in the photoshoot.
Boyfriend Braxton Berrios was excited, commenting, “Let’s go!!” on Instagram and Olivia Dunne, who has been in the mag herself, wrote, “So 🔥.”
The announcement comes almost a year after Earle made history as the first-ever Sports Illustrated Swimsuit digital issue cover star, where she struck a pose in a bronze bikini and oversized aviator sunglasses.
And she teamed up with Frame Denim last month for a collaboration.Frame X Alix Earle
NFL player boyfriend Braxton Berrios was ecstatic over the photoshoot.WireImage
Earle is set to become a fashion industry darling as she partnered up with Frame Denim for a collaboration last month, bringing the skinny jean back into fashion.
She also starred in a Super Bowl commercial for Carl’s Jr. wearing nothing but a tiny leather star-shaped bra and denim miniskirt, harkening back to the days where the burger brand tapped Paris Hilton and Kim Kardashian for similar spots in skimpy outfits.
Earle is the first non-athlete to be announced for the Sports Illustrated Swimsuit Issue 2025, with previously revealed models including WNBA star Cameron Brink as well as Olympic gymnasts Jordan Chiles and Suni Lee.